Partnered with our agency for 5+ years leading to ultimate success
It started with web optimizations. Then expanded to paid Facebook ads. Shortly after that, we managed Google ads to fulfill the consumer funnel at the time.
Boston Scally Company got acquired by a private equity firm.
They kept us as a part of their team.
Within the year, we expanded to TikTok, Pinterest, Bing paid ads as well as organic management, and saw 20% year over year growth during trying times in consumer behavior.
Digital Marketing Manager
Lead creative brainstorming sessions, new audience testing, and consumer journey optimizations. Evaluating winning messaging in paid ads and missed opportunities on the website, I strategized ways to streamline our consumer journey from content to ads to email automations to messaging.